APR - Atún de Pesca Responsable
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APR IN THE FINAL PRODUCT

AENOR is the leading entity in conformity assessment.

ADDED VALUE OF THE

AENOR BRAND

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Spain’s leading entity in conformity assessment.

AENOR is Spain’s leading entity in conformity assessment. Some of its competitive benefits are the highest brand awareness among the companies and the final consumers, the most skilled auditors and a wide delivery network that facilitates and increases proximity to the necessities of markets and sectors.

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Only certified companies are authorised to use the Brand, which can be directly associated to the product labelling aimed to the final consumer.

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Final consumers get tuna cans with the AENOR Responsible Tuna Fishing seal in the distribution channels.
The APR certification in the chain of custody guarantees the consumer in an area of interest like the responsibility of the companies in extractive tuna fishing and its compromise with sustainability through its three variants (economic, social and environmental).
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